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I UTILIZE, THEREFORE I AM

I UTILIZE, THEREFORE I AM

INTRODUCTION TO USABILITY, ONE OF THE MAIN CHARACTERISTICS OF DIGITAL PRODUCTS Have you found yourself in an endless tunnel of forms, buttons, and disclaimers while trying to book a vacation? Have you tried booking a plane ticket to Sweden, but instead of buying only...

THE 4 STAGES OF RESPECT. RESPECT FOR WHO? FOR WHAT?

THE 4 STAGES OF RESPECT. RESPECT FOR WHO? FOR WHAT?

Writing an article about a company’s value is no easy matter, especially when speaking about respect. Therefore, I will turn to none other than the Italian dictionary Treccani, an eminent source that has provided us from generations with the nuances of meaning of...

5 KEYS TO READING AGILE MARKETING

5 KEYS TO READING AGILE MARKETING

I attended for the past few days the Meetup organized by Interlogica entitled “You, me and #Agile” and I brought my experience regarding the concrete application of Agile Marketing in a company. Here I try to give 5 interpretations that the Marketing Manager, Digital...

US, ETHICAL HACKERS

US, ETHICAL HACKERS

WHO’S A HACKER? Raise your hand if you don’t know Steve Jobs! The founder of Apple Inc. – contemporary giant of the Silicon Valley – started his brilliant career as a hacker with his friend and partner Steve Wozniak. It was back to the Seventies, when the Blue Boxes...

MERIT MONEY: BONUSES REVOLUTION MEET BLOCKCHAIN

MERIT MONEY: BONUSES REVOLUTION MEET BLOCKCHAIN

SIMPLE TOOL FOR EXCHANGING VALUE, PROFESSIONALISM, FRIENDSHIP AND MERIT BASED ON AN INNOVATIVE TECHNOLOGY. Merit Money was born from the idea of ​​being able to make company bonuses assignable in a flat manner, as a result of links established between colleagues in...

A BRIEF ANALYSIS AT THE ETHEREUM SMART CONTRACTS

A BRIEF ANALYSIS AT THE ETHEREUM SMART CONTRACTS

INITIALLY, I THOUGHT THAT ETHEREUM WAS A THING THAT WOULD BE USED FOR PEOPLE TO WRITE SIMPLE FINANCIAL SCRIPTS. AS IT TURNS OUT, PEOPLE ARE WRITING STUFF LIKE AUGUR ON TOP OF IT. -VITALIK BUTERIN In last years, with the increasing of Blockchain-based technologies and...

THE LEARNING ORGANIZATION: WHO, HOW, WHEN AND WHY.

THE LEARNING ORGANIZATION: WHO, HOW, WHEN AND WHY.

LEARN AS IF YOU WERE NOT REACHING YOUR GOAL. WHO IS THE BUSINESSMAN WHO LEARNS? If you are a businessman, there is something you are surely doing to keep your company competitive – investing in your employees. It is a way to improve their knowledge and to widen your...

T-E-A-M: TOGETHER EVERYONE ACHIEVES MORE

T-E-A-M: TOGETHER EVERYONE ACHIEVES MORE

TEAMWORK IS THE ABILITY TO WORK TOGETHER TOWARD A COMMON VISION. THE ABILITY TO DIRECT INDIVIDUAL ACCOMPLISHMENTS TOWARD ORGANIZATIONAL OBJECTIVES. IT IS THE FUEL THAT ALLOWS COMMON PEOPLE TO ATTAIN UNCOMMON RESULTS – ANDREW CARNEGIE In every language and culture of...

AGILE OUTSIDE THE SOFTWARE’S WORLD

AGILE OUTSIDE THE SOFTWARE’S WORLD

Until some time ago, AGILE was often considered as something relevant only to the world of software development. Now things are not like that anymore. Even in the new version of the SCRUM guide (November 2017) a new extended definition of SCRUM is given: A framework...